Always on contentProject
Content · OGB - SYD
Afterpay is one of the world's most rapidly growing retail-tech companies, and the leader of the BNPL category. Our mission is to get Australian shoppers and SMBs to understand how Afterpay is a better way to pay, giving people the flexibility, confidence and convenience to enjoy the things they love, now - while having complete control of their money.
Our strategy? An integrated always-on content calendar including corporate storytelling and profiling, key retail partnership announcements, sales and shopping events, and a network of authentic and inspiring creators who create thumb-stopping social-first content, inspiring people to #GoAfterIt.